I Bet I “Can”!

4 08 2010

Several times now, we have been praising the lowly beer can. We have become “canvangelists” and promoting beer in a can whenever possible. The benefits are great and the costs are low. The benefits are as follows:

  • They cost less than glass
  • They break less often
  • They weigh less than glass (resulting in less expensive shipping costs and a smaller carbon footprint)
  • No skunking
  • They get colder faster and stay that way longer
  • They are easier to recycle
  • The beer inside stays fresher, longer

People are hesitant about drinking beer from a can. People of an older generation may remember beer cans when they were tin. They remember the tinny, rusty flavors they imparted to the beer. But those days are over. The inside of the beer can is now coated in a plastic epoxy that prevents metallic tastes from entering the can. And even people who never drank beer from the old design may be hesitant as they associate beer in a can with cheap, uninspiring American lagers. But in the short time since Oskar Blues introduced craft beer in a can, the trend has taken off. And I have wagered with several tables a beer that I can name more delicious craft beers in a can than they can name cheap, uninspiring beers in a can. I even offer to let them count malt liquor. I have yet to have any one take me up on that bet. But I am going to prove my point here, today. Let us begin with the bland, cheap, uninspiring beers that most people associate with beer in a can.

Uninspiring Beers (By Brewery):

  • Anheuser-Busch

Bud Light
Bud Ice
Bud Ice Light
Busch Beer
Busch Light
Busch Ice
Hurricane High Gravity
Hurricane Ice
Hurricane Malt Liquor
King Cobra
Natural Light (Natty Light)
Natural Ice (Natty Light)
O’Doul’s N/A
Busch’s N/A

Total: 15

  • F.X. Matt

Utica Club

Total: 1

Photo Credit: Totsie 14 CC

  • Heinekin International Brewers

Heinekin Light
Tecate Light

Total: 4

  • Molson/Miller/Coors Brewing Company

Miller Genuine Draft
Miller High Life
Miller Light
Sharp’s Miller
Coors’ Banquet Beer
Coors’ Light
Keystone Light
Magnum 22 Malt Liquor
Milwaukee’s Best
Milwaukee’s Best Light
Mickey’s Malt Liquor
Olde English “800” Malt Liquor
Red Dog
Steel Reserve 211

Total: 18

  • Pabst Brewing

Colt 45 Malt Liquor
Lone Star
National Bohemian (Natty Bo)
Old Milwaukee
Old Milwaukee Light
Old Milwaukee Ice
Old Style
Pabst Blue Ribbon
Pabst Blue Ribbon Light
Schlitz Malt Liquor

Total: 13

Grand Total: 51

And now we go on to focus on Craft beer and decent corporate beers. (Big, Big, Big Thanks to CraftCans.com for pretty much doing all the work for me.) According to CraftCans.com, there are currently 117 craft brewers in the world who are putting their beers in a can! They have a grand total of 283 individual beers in a can. That is more than 5 times the amount of beers in a can that the Big Boys are doing. And that is not even counting the very tasty beers in a can that corporate giants like A-B and Diagio are doing. If we included Guinness (Diagio), Boddington’s (A-B), Tetley’s, Belhaven Scottish Ale into the list, we are nearly at 290 tasty beers in a can. Let’s even say that my list above is incomplete. Let’s say, I happened to have forgotten or missed some 10 more uninspiring light American lagers, we are still nowhere near the amount of great beers that come in cans.

Still not convinced that great beers come in a can? Here is a list of some excellent breweries that have begun canning their beers.

Anderson Valley Brewing Company
Avery Brewing
Brooklyn Brewing
Caldera Brewing
Cisco Brewers
Harpoon Brewery
Lancaster Brewing Company
Maui Brewing Company
New Belgium Brewing Company
Oskar Blues Brewery
Pyramid Brewery
Saranac Brewing Company
Ska Brewing Company
Sly Fox Brewing Company
Spoetzel Brewery
Surley Brewing Company

Those are all some rather well known and highly acclaimed beers. Why would a brewery risk its reputation and profits on a beer can if they did not think it would help the bottom line?




2 responses

4 08 2010
Russ Phillips

Viva la CAN!

5 08 2010

it cracks me up that the “trndy” new beat is PBR. there was a time you couldn’t give the stuff away at a liquor store to anyone under 50. So now (this week) it’s all hip and trendy to hold you can. I say rock the can, but make it worth the time to drink it.

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